Skills & Experience

I’ve always enjoyed blending art and strategy to create something that is fun and different from the masses. From designing stop-motion animations and commercial photography to co-authoring Cast Iron Keto: 75 Low-Carb Meals (in my pre vegan days!), I know how to take a creative spark and turn it into something tangible. Building cohesive branding packages — names, logos, typography, color palettes — is my way of helping brands feel confident in their identity.

Creative ideas sans strategy are just thoughts. Scaling ideas is where I thrive. From co-founding and scaling a digital food publication to over a million followers in just six months to managing full campaigns for dozens of clients that delivered results year after year — to me, strategy is where big ideas meet smart execution.

Efficiency makes everything better. I’ve streamlined workflows to produce hundreds of editorial pieces on time without compromising quality.I’ve also honed my eye for detail through software QA, identifying and resolving critical issues to keep projects on track and ensure smooth rollouts. And during my time in emergency management, I coordinated response plans and partnered with agencies to keep operations running smoothly even under pressure.

I thrive when working with people who are passionate about what they do. Whether it’s mentoring a team of freelance writers to create impactful, evergreen content or building strong partnerships with stakeholders, I believe collaboration is where great ideas come to life. My background as a fully licensed middle-school science teacher has given me a knack for breaking down complex projects and guiding teams toward success. Training organizations on disaster preparedness taught me that good leadership is about foresight and preparation. My experience co-running Cast Iron Keto — a digital brand that grew into a top-ranked food media business — reinforced my belief in scrappy, mission-driven entrepreneurship and the long game of building something that lasts.